Mindset

The Right Marketing Answer Doesn’t Exist

The Right Marketing Answer Doesn’t Exist

If you’re like many entrepreneurs, you are constantly in search of the “right answers” to your marketing questions. I get it: You want to make sure you are marketing correctly. You don’t want to waste your time or money. You want to get it right. As you search for the...

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How To Overcome The Fraud Factor

How To Overcome The Fraud Factor

What is “The Fraud Factor”? It’s a common mindset block for female entrepreneurs and can show up in many ways: Feeling like you have less experience, education, or credentials than others in your industry Wondering “who do you think you are” giving out advice when...

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What’s Stopping You From Being More Visible?

What’s Stopping You From Being More Visible?

I have a question for you: What’s stopping your from being more visible in the marketplace? It is an important question – one that may require lots of journaling, meditation, or counsel. Nevertheless, it’s an essential question to answer. As I have stated, 2020 is the...

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You Have No Control Over Your Marketing Results

You Have No Control Over Your Marketing Results

I know this may sting, but it’s got to be said: You have no control over your marketing results. This is a bitter pill to swallow because marketing results represent so many things for us – cash flow, serving clients, fulfilling our purpose, and feelings of success....

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Overcoming Your Fear of Criticism

Overcoming Your Fear of Criticism

As you think about getting louder in your marketing, does a fear of criticism crop up? A fear of criticism can stroke in different ways – from worrying about what your family and friends will think, to concerns about social media trolls leaving negative comments on...

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Battling Marketing Resistance

Marketing Resistance is real. Every entrepreneur (including marketing experts!) has marketing resistance. It’s part of the entrepreneurial journey. The good news? You can overcome resistance with some mindset coaching. Do I get Marketing Resistance? You bet! It’s like...

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Why You Need To Get Loud in 2020

I’ve declared 2020 as the “Year of Loud Women,” and in this week’s marketing strategy, I will explain why you need to get loud in 2020. “Loud” may have a negative connotation, and certain loud things can be annoying. However, I am not talking about annoying loud...

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What’s Your Word For The Year?

Have you picked out your word for the year? The new year is coming quickly, and having a designated word or phrase can be so helpful – like having a North Star on next year’s journey. Here are some of my past “words for the year”: 2018 – Create (a reminder to create...

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